Fractional sales manager vs. a full-time hire
A real sales manager costs $80-150K a year, and most agencies burn through two or three hires before one sticks. Even with the cash flow, there are no systems to ramp them into.
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Why agencies are still in sales.
Most agencies have tried at least one of these. Here's what each option actually delivers.
| What you get | Coach / consultant | Full-time manager | RevPact |
|---|---|---|---|
| Audit of the existing sales setup before building anything | ✕ | ✕ | ✓ |
| Sales rep sourced and placed | ✕ | ✕ | ✓ |
| Complete sales system built and documented | ✓ | ✕ | ✓ |
| System actively managed after it is built | ✕ | ✓ | ✓ |
| Ongoing performance management | ✕ | ✓ | ✓ |
| Call reviews | ✓ | ✓ | ✓ |
| Pipeline accountability | ✕ | ✓ | ✓ |
| Founder fully removed from day-to-day sales | ✕ | ✕ | ✓ |
| Knowledge and system stay when people leave | ✕ | ✕ | ✓ |
| 90-day sales rep replacement guarantee | ✕ | ✕ | ✓ |
| Runs without adding to the founder's workload | ✕ | ✕ | ✓ |
Fractional sales management vs. a sales coach or consultant
A good consultant builds you a system and trains your team to run it. Three months later they're gone. Six months later the rep is doing it their own way again and the founder is back on every call.
Read the comparisonFractional sales management vs. a sales training programme
Training teaches what to do. Nobody implements it, and the method doesn't survive the people who resist it.
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